We focus on creating genuine originality

We believe that true originality stems from a blend of services we offer that deliver creativity, authenticity, and a deep understanding of user's needs 
and aspirations.

We cater to creatively ambitious clients—those who understand the power of standing out and are brave enough to embrace our insights.


01

Branding

Our studio's strongest asset is its ability to create unique and ownable brands that become talking points among those who see them. We strive to always produce something new, distinctive, and nonconformist. The name "Fight or Flight" reflects our commitment to fighting for great ideas that surpass the competition, rather than avoiding the hard work and becoming lost in the crowd.

Gooey Branding

02

Consulting

With over a decade of experience, we have collaborated with an extensive number of amazing people and businesses to create everything from campaigns and websites to 3D animations and art-directed photoshoots. As design consultants, we work closely with you to bring your vision to life. We connect you with the right talent or manage the entire process ourselves, ensuring a seamless and successful outcome.


03

Continuous Creative Support

As a studio, we love to create brands and work alongside them, continuously supporting their every design and creative need to help them grow stronger and build their brand. We pride ourselves on helping our clients every step of the way, and our clients rarely say goodbye once the brand is complete.

Daniel Moore

Founder & Creative Director

With over a decade of experience working with major brands like FIFA, PlayStation, and Myprotein, Daniel discovered his passion for collaborating directly with clients to craft unique and bold creative campaigns and brands. He founded Fight or Flight Studio to expand his distinctive design portfolio and to create a studio that champions businesses and individuals working in innovative and unconventional ways.

Fight or Flight

A Manchester-based boutique creative studio

1st Floor 24 Dale Street, Manchester M1 1FY

Fight or Flight LogoFight or Flight Logo